by Silvia Ochoa | Aug 29, 2020 | Lead Generation
1. Give your products the correct name based on keywords Yes, yes, I know what you are thinking; this makes sense. Yet I notice that not all websites give their products the correct names. For this, you must first know how your customers search for your products...
by Silvia Ochoa | Aug 29, 2020 | Marketing Automation
Automated marketing is the way to go if we want to scale our marketing effort. When we are unfamiliar with marketing, we are sometimes confronted with different concepts and terminologies. That’s why we’ve created this short guide. You will find all the ideas related...
by Silvia Ochoa | Aug 28, 2020 | Marketing Automation
Customer engagement is the key to a brand’s success. Today, experience counts more than goods and services purchased, which is why we need to focus on Customer Engagement, the set of interactions, through various channels, aimed at creating and strengthening the...
by Silvia Ochoa | Aug 28, 2020 | Lead Distribution
What is a Webhook and How to Use It in Email Marketing? Have you ever stopped to think about how you can take advantage of webhooks in your email marketing strategy? In this article, we will tell you. Also, we explain the bases to understand how webhooks work. What is...
by Silvia Ochoa | Aug 28, 2020 | Lead Generation
Five Customer Recovery Campaigns: All You Need to Know Businesses often run campaigns to recover lost customers. Many times, people purchase a product but don’t interact with your brand again for an extended period. Therefore, managing recovery campaigns is a...